For this week’s episode we went on a road show to Outdoor Retailer's Snow Show '23, the big annual gear-fest in Salt Lake City put on by Emerald Holding Inc. (NYSE: EEX). Joining us on the pod were Emerald CEO Herve Sedky, CFO David Doft and Salt Lake City’s Mayor Erin Mendenhall. The three have formed a unique alliance to help drive the city’s growth and fuel the outdoor economy in the face of climate change. “O.R.”, as its regulars call it -- moving to three events each year to satisfy the immense demand for the stuff that gets us up and down mountains -- is a staple of Emerald’s growing annual portfolio of 142 live events and 16 media properties connect entrepreneurs to buyers in the B2B space.