Flutter CEO Peter Jackson on World Cup Betting, Global Impact, and U.S. Growth
Culture & Arts
•
27m
Flutter CEO Peter Jackson goes Inside the ICE House to discuss the massive global opportunity around the World Cup and its impact on sports betting. He highlights the scale of the tournament, with billions of viewers and expectations for record handle driven by a fully regulated U.S. market. Jackson explains how Flutter is leveraging its global brands, technology infrastructure, and innovative features to enhance fan engagement. He also outlines how the company is preparing for unprecedented betting volume while maintaining a strong focus on customer protection and integrity.
Up Next in Culture & Arts
-
AAF 75th Hall of Fame: NFL CMO Tim El...
NFL CMO Tim Ellis joins Kristen Scholer at the AAF 75th Hall of Fame Induction Ceremony
-
TGR Haas F1 Team Principal Ayao Komat...
TGR Haas F1 Team Principal Ayao Komatsu goes Inside the ICE House to discuss the team’s growing partnership with Toyota and its impact on performance. He explains how a shared commitment to collaboration and developing people has strengthened both organizations. Komatsu also reflects on Formula 1...
-
Former NFL Executive & Founder of The...
From Lake Las Vegas, Nevada, former NFL executive Mike Tannenbaum goes Inside the ICE House to unpack how the business and football sides of the league must operate in lockstep to drive both wins and long-term growth. He discusses the NFL’s international expansion, evolving revenue model, and how...
