At Uncharted's Fame to Fortune Summit in Southampton, Syntilay CEO Ben Weiss joined NYSE Live to discuss the evolving relationship between sports, entrepreneurship, athlete partnerships, and product innovation.

Weiss explains how Syntilay is leveraging foot-scanning technology and 3D-printing capabilities to develop customized footwear solutions designed around individual users. He discusses the company's focus on improving fit and comfort while exploring new approaches to sport-specific recovery products.

The interview highlights Weiss's participation in the Fame to Fortune Summit, where athletes, entertainers, creators, founders, investors, and business leaders gathered to exchange ideas and develop new partnerships. He discusses the value of engaging directly with decision-makers and learning about emerging trends across the sports and entertainment sectors.

A major theme of the conversation is the changing role of athletes within business ventures. Weiss shares observations about athletes increasingly becoming investors, equity holders, and business partners, and how brands are being developed in closer collaboration with athletes from the outset.

Weiss also discusses Syntilay's TL Reset recovery shoe, developed with NFL Hall of Famer Terrell Owens. He explains how the design was informed by movement patterns associated with pickleball and describes features intended to support comfort and recovery for participants in the sport.

Throughout the discussion, Weiss emphasizes the company's broader vision for custom-fit footwear and shares his perspective on how advances in scanning technology, manufacturing processes, and consumer expectations may shape the future of the footwear industry. He also discusses the opportunities emerging around fast-growing sports and how businesses can adapt products to meet the needs of new athletic communities.

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